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Isentia VN TRENDSPOTTING REPORT – Too Much of a Good Thing?: The Double-Edged...

In Vietnam, instant noodles are negatively perceived on Mainstream and Social media for being said to have bad health effects, harmful ingredients, and insufficient nutrition. Yet the consumption...

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Isentia VN TRENDSPOTTING REPORT – Learning English in the Digital Era: A New...

Globalisation has encouraged Vietnamese people to study the English language. It’s impossible to ignore that motivation for Vietnamese learners to be fluent in English can somehow help boost our...

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Isentia PH CASE STUDY – Paalam, PNoy: A Glimpse Into Social Media...

It has been a month since the passing of the former Philippine President Benigno “Noynoy” Aquino III. According to news sources, Aquino passed away on the 24th of June 2021 peacefully in his sleep....

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Sydney’s latest outbreak highlights communications gap with multicultural...

The surge in COVID-19 cases in South-western Sydney has brought to the fore the difficulties that government and private organisations have in communicating with culturally and linguistically diverse...

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Isentia MY TRENDSPOTTING REPORT – Travel Tit-For-Tat: Travel Trends in Malaysia

Since March 2020, Malaysia’s tourism and hospitality sector has lost over 80% of its business due to strict movement control orders imposed by the government to curb the rapidly increasing COVID-19...

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Isentia shareholders vote in favour of Scheme of arrangement

AUSTRALIA, Sydney, 17th August 2021 – Isentia is pleased to announce that Isentia shareholders today voted in favour of the scheme of arrangement under which Access Intelligence plc will acquire all...

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Isentia MY TRENDSPOTTING REPORT – Getting the Jab: An Update on COVID-19...

Isentia, the leading Media Intelligence and Insights platform, has peered into understand Malaysians’ sentiment towards the National COVID-19 Immunisation Programme in Malaysia on social media...

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Isentia PH TRENDSPOTTING REPORT – Hitting the Mark: The 2020 Tokyo Olympics

This report will provide readers an understanding of the trending topics relating to the Tokyo 2020 Olympics, mainly in the Philippines. Isentia’s award-winning Insights will delve into the top...

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Isentia VN CASE STUDY: COVID-19 and the “Big Test” for Retailers?

When the COVID-19 pandemic in Ho Chi Minh City has getting more and more complicated, the continuous social distancing directives by the Government have grown concerns among consumers, leading to...

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Isentia PH CASE STUDY – Pandemic Effect: How Netizens Intervened the Media to...

This study covers online discussions relating to a beauty advertisement called Pandemic Effect. It showed a woman’s physical transformation – including having dark under eyes, pimples, growing facial...

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Isentia TH TRENDSPOTTING REPORT – BRACE FOR IMPACT: The Airlines Industry in...

This study covers all discussions relating to the Airlines Industry in Bangkok, Thailand. Through this report, Isentia, the leading media intelligence and Insights provider in Asia-Pacific, aims to...

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Isentia ID CASE STUDY –“Espresso vs Expresso”: Going Viral Gone Wrong

This case study covers an Indonesian viral TikTok video covering a particular coffee brand attempting to reach their market. Isentia, the leading media intelligence and insights platform in...

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Isentia PH TRENDSPOTTING REPORT – Prelude to the Polls: An Overture to the...

Isentia, the leading media intelligence and insights platform in the Philippines and in Asia-Pacific, has looked into all discussions relating to the upcoming 2022 Philippine Elections, specifically,...

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Isentia VN TRENDSPOTTING STUDY – MISSING THE FAMILIAR: Exploring Consumer...

Isentia, with its leading media intelligence and insights capacities, has peered into the social media conversations centred on Vietnamese netizens’ wishes and sentiments on how they will spend time...

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Isentia VN TRENDSPOTTING STUDY – MISSING THE FAMILIAR: Exploring Consumer...

Isentia, with its leading media intelligence and insights capacities, has peered into the social media conversations centred on Vietnamese netizens’ wishes and sentiments on how they will spend time...

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Isentia bringing the 2022-23 Budget to Clients

IIt was just a week ago when I was asked to travel to Canberra to assist the Isentia Canberra team with the 2022-23 Budget. The team was preparing to provide our clients with a range of Parliamentary...

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ISENTIA PHILIPPINES – The First 30 Days: The Philippine Presidential Race...

The Philippine presidential candidates have had various strategies for their campaigns since their announcements via mainstream and social media. The public has had varied reactions to their...

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Australia gets on the wagon: what’s driving low and no alcohol trends

The social trends and audience behind healthy drinking behaviour While the pandemic and lockdowns made some people more likely to grab an alcoholic drink, audience interest in low alcohol or no...

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[Pulsar Report] Transactions & Reactions: The Online Credit Card Conversation

Credit keeps the world economy moving, with Visa, MasterCard and American Express brand names easily identifiable. As time passes by, we can see a definitive shift taking place, with each of these...

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Isentia VN CASE STUDY: COVID-19 and the “Big Test” for Retailers?

When the COVID-19 pandemic in Ho Chi Minh City has getting more and more complicated, the continuous social distancing directives by the Government have grown concerns among consumers, leading to...

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